26 digital typography rules for beginners
The beautiful art of typography is clearly one of the most basic skills every designer should master. After all it’s one thing that can make or break the design. There are a lot of excellent books written by the authors far experienced than me about every tiny detail of setting type.
Why You Should Do Your Work First, Others’ Work Second — Life Hack
I stopped checking my email first thing in the morning several years ago after reading Tim Ferriss’ The 4-Hour Workweek. He said that one simple change would be a life-changer, and it has been for me. The reason why it works is because it enables proactive work first, reactive work second.
Can Your Business Pass the Three-Word Test?
Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. I’ve been thinking a lot about Shirley Batchelder.
Every Startup’s Go-To-Market Strategy Has To Answer The $100 Million Question
Whenever I talk to companies about their go-to-market strategy, no matter how big they are, I find myself going back to the same question. I call it the $100-million-question.
14 Terrible Excuses for Not Starting a Business Today
Excuses: we all have them. (I probably have more than you.) And eventually, we all regret them — especially if those excuses keep us from following our entrepreneurial dreams.
How Millennials, Boomers, and Gen X-ers Respond to Content Marketing
As a content marketer, it’s crucial to understand how your target market engages online. If you can’t answer the following questions, your campaign reach and engagement might suffer:
Strategic Planning: Using Customer Personas to Develop a Competitive Edge
It’s human nature: When we design products, we often design for ourselves. Sometimes, when your strategic planning is perfectly aligned with the needs of your customers, this can work well. But other times it means you’re missing critical nuances and the opportunities they present.
The Quickest Way to Build Trust and Loyalty
When it comes to calculating brand value, trust is often a dynamic that is considered mostly an afterthought. Trust is an intangible sum difficult to quantify in business balance sheets. And yet, it’s quite possibly one of the most important things to a company’s overall net worth.
Quick Chat: Victor Cho, CEO, Evite
When Victor Cho left his position as president and CEO of Kodak Gallery in late 2012, he took a year-long sabbatical to consider what he wanted to do next.
Play Based Parenting
We all want our kids to be happy. And happiness is something the Danes have supposedly figured out, with research consistently showing that residents of Denmark are among the happiest in the world.